Global Certificate Course in Using Snapchat Discover for Event Promotion
Published on June 28, 2025
About this Podcast
HOST: Welcome to our podcast, where we explore the latest trends and insights in event promotion. I'm thrilled to have with us today an expert in Snapchat Discover for event promotion. Can you tell us a little about yourself and your experience in this field? GUEST: Sure, I've been working in event promotion for over a decade and have seen firsthand the power of Snapchat Discover for driving engagement and ticket sales. It's an exciting and dynamic platform that can yield amazing results when used correctly. HOST: That's fantastic. Now, let's dive into the Global Certificate Course in Using Snapchat Discover for Event Promotion. Can you explain why Snapchat Discover is such an important tool in the event promotion industry? GUEST: Absolutely. With over 293 million daily active users worldwide, Snapchat Discover offers a huge audience for event promoters. It's also a unique platform that allows for creative and interactive content, which can help events stand out and engage potential attendees. HOST: I see. And what are some of the key skills that learners will acquire in this course? GUEST: The course covers everything from creating and implementing Snapchat Discover campaigns to measuring and analyzing their performance using Snapchat's analytics tools. Learners will also gain practical experience in leveraging Snapchat Discover's unique features and capabilities to drive engagement and boost ticket sales. HOST: That's great. Now, what are some of the challenges that learners might face when it comes to using Snapchat Discover for event promotion? GUEST: One challenge is the fast-paced and constantly evolving nature of the platform. It's important to stay up-to-date with the latest trends and features in order to create effective campaigns. Additionally, measuring and analyzing the performance of Snapchat Discover campaigns can be complex, but the course covers these topics in-depth. HOST: That's really interesting. And finally, what do you think the future holds for Snapchat Discover and event promotion as a whole? GUEST: I believe Snapchat Discover will continue to be a powerful tool for event promoters, especially as the platform continues to innovate and expand its capabilities. As for the events industry as a whole, I think we'll see a growing emphasis on digital and virtual events, and Snapchat Discover can play a key role in promoting these events and reaching new audiences. HOST: Well, thank you so much for sharing your insights with us today. It's been a pleasure having you on the show. GUEST: Thank you for having me! It's been a great conversation.
