Postgraduate Certificate in Online Influence Evaluation
Published on June 27, 2025
About this Podcast
HOST: Welcome to the podcast! Today, we have a special guest who's an expert in online influence evaluation. Can you tell us a bit about what inspired you to teach this course? GUEST: Absolutely! I've worked in digital marketing for over a decade and noticed the growing importance of understanding online influence. I wanted to share my knowledge and help others advance their careers in this exciting field. HOST: That's fantastic. And how does this course help professionals in areas like social media marketing, PR, and digital communications? GUEST: This course equips learners with the skills to evaluate online influence, which is vital for measuring the success of digital marketing campaigns, identifying key influencers, and building brand reputation.